Individuals & Families

See how Innovation Health created an unexpected new take on health insurance plans.

Why Innovation Health?

Simpler plans that cost less

The days of figuring out “what’s covered at what percent from which doctor” are finally over. Because Innovation Health’s new plans have made it simpler. We created one great network, the Innovation Health network. So when you’re in the network, you’re covered for services that are plan benefits. And you’re only responsible for co-pays and your deductible. It’s just that easy.

There are no hard to understand insurance-y terms like “co-insurance” when visiting network providers – which means once you’ve met your deductible, you won’t pay a penny more for in-network for covered benefits. It’s why Innovation Health’s new plans are simpler to understand.

And of course, they start at just $163 per month.

Local networks. Local docs. Exceptional Care.

You’ll have access to trusted local doctors in our expanded Innovation Health network. Generalists, plus Allergists, Cardiologists, Rheumatologists, Urologists, basically any specialist you’re looking for, and you don’t need any referrals. So you can enjoy unlimited* doctor visits and savings on prescriptions and lab tests too.

Even a rewards program**

We are willing to reward you for your healthy choices, that is how much you mean to us. There are lots of great ways to earn gift cards for doing simple things. And everyone in your family 18 years and older may earn the rewards.

Here’s a sample:



Buying a plan after Open Enrollment?

The Open Enrollment period is over. You still may be able to buy a plan if you have a qualifying life event (such as a marriage, divorce or loss of employer coverage). Shop for plans

Unique Partnership

Innovation Health is the result of a partnership between two industry leaders: Inova and Aetna. The Aetna and Inova partnership combines longstanding local, regional and national experience to help improve the quality of your health care while giving you access to the leading doctors and hospitals in your area.

Inova is a nationally recognized not-for-profit health care system serving more than two million people. Aetna is one of the nation’s leading health care insurance benefits companies serving over 22 million medical members.

Innovation Health offers health plan solutions to individuals and families located in Northern Virginia – Alexandria City, Arlington, Fairfax, Fairfax City, Falls Church City, Loudoun, Stafford, Spotsylvania, Fredericksburg City, Prince William County, Manassas City, Manassas Park City, Winchester City, Frederick County, Clarke County, Shenandoah County, Warren County and Page County.


This information above applies to the 2016 Innovation Health Individual and Families plans.

*See your plan for specific coverage and benefit information. Cost sharing may apply to non-preventative services.

**Please note that from time to time, we may change the activities that qualify for rewards and reward amounts.


Individual health insurance plans are underwritten by Innovation Health Insurance Company.  Innovation Health Insurance Company (Innovation Health) is an affiliate of Inova and Aetna Life Insurance Company (Aetna) and its affiliates.  Aetna and its affiliates provide certain management services for Innovation Health.

The material is for information only and is not an offer or invitation to contract. The illustrated rate is based on the lowest cost Bronze plan in Fairfax county for a non-smoking single 21-year old. Rates and benefits are subject to regulatory approval. Rates may vary based on age, smoking status and the benefit selected. Health benefits and insurance plans contain exclusions and limitations. Providers are independent contractors and are not agents of Innovation Health or Aetna. Provider participation may change without notice. Innovation Health or Aetna does not provide care or guarantee access to health services. Information is believe to be accurate as of the staging date; however, it is subject to change.